Blog & SEO
SEO Blog Post Outline for Local RE
Generate an SEO-optimized blog post outline targeting local real estate search queries.
Best for: Agents doing content marketing Works with: Claude, ChatGPT
Most agent blogs rank for nothing because they target the wrong keywords or lack structure. This prompt generates an SEO-optimized outline for a local real estate blog post that targets actual search queries buyers and sellers are typing into Google.
The Prompt
Create an SEO-optimized blog post outline for a real estate agent's website.
Target Keyword: [PRIMARY KEYWORD - e.g., "buying a home in [CITY]", "best neighborhoods in [CITY] for families", "[CITY] real estate market 2025"]
Secondary Keywords: [LIST 3-5 RELATED TERMS - e.g., "[CITY] home prices", "cost of living in [CITY]", "[NEIGHBORHOOD] homes for sale"]
Target Audience: [e.g., first-time buyers researching [CITY], homeowners considering selling, relocating professionals]
Agent's Market: [CITY, STATE/PROVINCE]
Post Type: [GUIDE / LISTICLE / HOW-TO / COMPARISON / MARKET ANALYSIS]
Generate a complete blog post outline including:
1. SEO TITLE TAG (under 60 characters, includes primary keyword)
2. META DESCRIPTION (under 155 characters, includes primary keyword, entices click)
3. H1 HEADING (can differ slightly from title tag)
4. INTRODUCTION (3-4 bullet points of what to cover - hook, context, what the reader will learn, transition to body)
5. H2 SECTIONS (6-10 sections, each with):
- H2 heading (include secondary keywords naturally where they fit)
- 3-5 bullet points of what to cover in that section
- Suggested internal link opportunity (link to another page on the agent's site)
6. FAQ SECTION: 4-5 questions formatted as H3s (target "People Also Ask" queries related to the keyword)
7. CONCLUSION with CTA
8. SCHEMA MARKUP SUGGESTION (FAQ schema, LocalBusiness, or Article)
Target word count: 1500-2500 words for the final post. Focus on local specificity - a post about "[CITY]" should reference actual neighborhoods, streets, landmarks, and data.
How to Use It
- Research your target keyword using a free tool like Google’s Keyword Planner or Ubersuggest before running the prompt. Pick keywords with decent search volume and low-to-medium competition.
- Write the full post from this outline, adding your local expertise and real examples. An outline alone does not rank.
- Add original images, embed a Google Map, and include current market data to outperform competitors using stock content.
- Update the post every 6-12 months with fresh data to maintain rankings.
Example Output
The AI will deliver a structured outline with a click-worthy title, an optimized meta description, logically ordered H2 sections with detailed content notes, a set of FAQ questions pulled from common search queries, and schema markup recommendations. The outline serves as a complete blueprint for a 2000+ word post.